Brand and sponsorship

M&G is a trusted and leading brand in the UK and Europe. We believe that strong support for our brand, through sponsorship, advertising and events, plays an important role in communicating M&G's values to over 290,000 customers*.

The value of investments will fluctuate, which will cause fund prices to fall as well as rise and you may not get back the original amount you invested.

* as at 7 January 2016.

RHS Chelsea Flower Show

The RHS Chelsea Flower Show

Nurturing talent and taking a long-term view

2016 will mark the seventh year of M&G’s exclusive sponsorship of the RHS Chelsea Flower Show. M&G’s partnership with the RHS began in 2010 and will continue until 2017.

Our sponsorship covers both the Show and the Charity Gala Preview Evening, one of the most prestigious events in the corporate calendar and the start of the social season.

Sue Biggs, RHS director general, says:

"M&G’s support provides a vital contribution to our work to involve, educate and inspire millions of gardeners across the country and the world, not only through the fantastic show gardens they bring to the RHS Chelsea Flower Show, but through their support of the Charity Gala, which directly benefits the RHS Campaign for School Gardening."

For the RHS Chelsea Flower Show 2016, we have commissioned award-winning Cleve West as our garden designer for a second time. The inspiration for ‘The M&G Garden 2016′  is the moment that Cleve fell in love with the timeless rugged landscape of south west England. Cleve has tapped into his memories of teenage beguilement with the rocks and woods of Exmoor. The design is a contemporary tribute to the landscape that made such an early impression on Cleve.

For more behind the scenes commentary from Cleve West, and to find out more about the Show, visit our dedicated website.

M&G Ski

Focused on the long term investment needs

M&G has committed to an active presence in European mountain resorts for the sixth winter season in a row. The 2015-16 season saw M&G's Ski Campaign rolled out in 46 ski resorts across six countries, in five different languages. The activity included billboard advertising, gondola wraps, lift pylon posters as well as sponsorship of 29 high profile ski schools.

Other M&G sponsorships

We are a regular sponsor of several major pensions-related conferences, including the LGC and SPS events, as well as asset specific conferences in the UK and overseas, such as INREV, MIPIM and Expo Real.

Market leading brand

M&G maintains a consistent and distinctive brand across all of the markets in which we operate.