Article

Coaching the retirement mindset from saver to spender

Helping clients embrace the emotional and financial shift at the heart of modern retirement planning.

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Contents

After decades of disciplined saving, many clients could face a new challenge in retirement: adjusting to spending their accumulated wealth responsibly and within their means.

It is a shift that is not just financial. It is deeply behavioural. For advisers, it represents an opportunity to add real value, particularly considering proposed changes to the inheritance tax treatment of pension funds.

Unlike previous generations who relied more heavily on defined benefit pensions, many of today’s retirees must manage retirement income from defined contribution pots. This places greater responsibility on individuals and can make spending decisions more challenging.

M&G Investor Compass research* reinforces why confidence matters during this transition. While 83% of investors surveyed report feeling confident making investment decisions during volatile markets, this falls to 74% among investors aged over 45. 

This article explores the behavioural and practical barriers that can make retirement spending difficult, the implications of proposed UK inheritance tax reforms, and how solutions such as PruFund and the Prudential Guaranteed Income Plan could support well-structured decumulation planning and help clients focus on spending confidently in retirement.

Why do clients struggle to spend in retirement?

Many clients enter retirement with a long-established mindset for accumulating wealth, but much less confidence about how to use it. The transition from accumulation to decumulation can be challenging because spending often feels fundamentally different from saving, even when a financial plan demonstrates it is affordable.

Retirement coach and author Dan Haylett explores why moving from saving to spending can be as much a behavioural challenge as a financial one. In the M&G-supported white paper The Skill of Spending in Retirement, he captures the question sitting beneath many retirement conversations simply as: “Am I allowed?”

Haylett distinguishes between what clients may be financially able to spend and what they feel comfortable spending. That gap can help explain why clients with sufficient assets may still underspend or hesitate to use the wealth they have built.

The paper also makes the case for a toolkit rather than a single solution, combining approaches such as guaranteed income, flexible drawdown and smoothed investments to address different financial and behavioural needs in retirement. 

More broadly, the challenge is not simply having enough. It is helping clients feel sufficiently comfortable to use their wealth.

Three common behavioural barriers 

  • Fear of running out: Even with sufficient resources, clients may remain concerned about longevity, inflation, care costs and market volatility.
  • Loss of identity: Retirement can create a sense of disconnection, particularly where identity and self-worth have been closely associated with work and earning.
  • Regret risk: For some retirees, the greatest financial risk may not be running out of money but failing to use wealth in a way that supports their desired lifestyle, family objectives and legacy plans.
     

These concerns are reflected in M&G Investor Compass research*. Almost half of investors surveyed, 48%, reported moving into more defensive positions during market turbulence, while advisers identified loss aversion as the most common behavioural bias influencing client decisions, cited by 69%.

How can advisers build retirement confidence?

M&G Investor Compass* highlights the combined value of behavioural coaching and resilient portfolio construction during periods of uncertainty.

For clients approaching or in retirement, confidence may be supported by:

  • clarity about future income;
  • a plan for essential and discretionary spending;
  • a framework for responding to market uncertainty; and
  • a portfolio designed to support long-term objectives through different market conditions.

Only 6.5% of affluent advised investors surveyed felt unconfident in volatile markets, compared with 25% of non-advised investors. Advised investors were also around three times less likely to feel anxious and consider making changes when markets fell sharply. 

This is where advisers can add significant value. Behavioural conversations, supported by retirement cashflow modelling, can help clients see what their accumulated wealth could make possible rather than viewing every withdrawal as a loss.

Why could holding pension assets become more costly?

The relationship between inheritance tax and pensions is becoming increasingly important in retirement planning. 

Proposed UK inheritance tax reforms have added urgency to the retirement spending conversation and may change how some clients view pensions within their estate-planning arrangements.

One of the most significant developments is the proposed change to the inheritance tax treatment of pensions from April 2027.

From 6 April 2027, most unused pension funds and death benefits are expected to be included in a person’s estate for inheritance tax purposes. 

Pensions have often been left untouched for as long as possible because of their favourable inheritance tax treatment. The changes do not mean drawing pension assets earlier will be appropriate for every client. But they may mean reconsidering the approach of leaving pension assets untouched for as long as possible, considering income tax, spending needs, gifting intentions and legacy objectives.

This does not mean drawing pension assets sooner will be appropriate for every client. However, proposed changes to inheritance tax and pensions may lead some retirees to review whether their existing pension drawdown strategy remains appropriate.

It does mean the previous instinct to preserve the pension until last may need to be revisited alongside income tax, capital needs, gifting intentions, longevity and legacy objectives.

HMRC estimates that around 10,500 estates will have an inheritance tax liability that would not previously have arisen, while approximately 38,500 estates are expected to pay more. The average increase in inheritance tax liability among affected estates is estimated to be around £34,000. 

Spending and legacy planning are becoming more closely connected

The proposed changes could encourage some clients to use pension assets more actively to fund retirement, rather than preserving them primarily for inheritance.

Effective planning now requires advisers to balance retirement income needs, tax efficiency and legacy objectives.

Specifically, advisers can help clients consider the interaction between:

  • retirement income requirements;
  • available income tax bands;
  • pension and non-pension assets;
  • lifetime gifting;
  • trusts and other estate-planning arrangements;
  • anticipated care costs; and
  • the client’s intended legacy.

 

Spending and legacy planning should not be treated automatically as competing objectives. The task is to establish what clients need for security, what they want to enjoy during their lifetime and what they still wish to pass on.

“For many years, advisers could plan out someone’s retirement in the knowledge they could ignore the pension when considering the wider IHT planning considerations. But upcoming changes to inheritance tax mean this will no longer be the case.

“With unused pension funds potentially generating five or six-figure IHT bills, advisers will need to help clients think differently and deal with the dual task of ensuring a comfortable retirement while maximising the wealth transferred to the client’s loved ones. There are many ways to mitigate IHT and advisers are best placed to find the options best suited to their clients’ circumstances.”

Les Cameron, Head of Technical at M&G

Why is spending confidence particularly relevant for women?

Women are increasingly central to retirement and legacy planning. They frequently inherit household assets after the death of a partner, while also controlling greater levels of wealth accumulated independently through careers, property ownership and investment.

Research from M&G, The Untapped Potential of Women’s Wealth,** found that 31% of women expect to inherit most of their partner’s wealth, compared with 17% of men.

However, inheritance and control do not necessarily create confidence:

  • 53% of women say they will need advice to feel confident about managing an inheritance.
  • 43% of women have discussed investing an inheritance with an adviser, compared with 69% of men.
  • 49% of unadvised women feel uncomfortable discussing inheritance with their family.
  • 50% of women believe resolving investment matters following a partner’s death would be challenging.
     

These figures point to more than a wealth-transfer opportunity. They suggest a confidence gap that could affect how women spend, gift and manage wealth throughout retirement.

Uncertainty about future living and care costs can reinforce a reluctance to use accumulated assets. The same research found that 42% of women said that not knowing how much wealth they would need to retain for living or care costs was their main barrier to passing wealth on, compared to 31% of men.

For advisers, the opportunity is to engage with women before a bereavement, inheritance or health event forces a decision. Early conversations can help clarify the balance between security, spending and legacy goals.

For many women, the challenge is not simply inheriting or accumulating wealth. It is feeling sufficiently confident to use that wealth during retirement while balancing future care needs, family support and legacy objectives. Helping clients navigate those competing priorities is becoming an increasingly important part of women's retirement planning.

How can PruFund support confident retirement spending?

For many clients approaching retirement, emotional security can feel as important as investment performance. Investor confidence can be influenced by the experience of remaining invested, particularly when clients are drawing an income and periods of volatility make losses in their portfolios feel more immediate.

PruFund seeks to grow investors’ money over the medium to long term, generally five to ten years or more. It uses globally diversified, actively managed multi-asset portfolios and an established smoothing process that aims to protect investors from some of the short-term ups and downs associated with direct stock market investment.

PruFund can also play a role within broader retirement income planning strategies, helping advisers balance growth potential, flexibility and spending confidence.

“Retirement isn’t just a financial milestone, it’s an emotional shift. With PruFund, we help clients feel confident not just about what they’ve saved, but how they’ll use it.

“Through a unique combination of Scale, Structure and Smoothing, we aim to mitigate the risk of market volatility and support structured income drawdown. This enables advisers to guide clients from cautious savers to purposeful spenders. And with the proposed inheritance tax changes, helping clients make timely decisions about their pension wealth has never been more important.”

Kirsty Wright, Director of PruFund Proposition at M&G

M&G Investor Compass research* found that 77% of investors surveyed would consider an easy-access fund containing private assets, while 62% of advisers identify diversification as a key benefit of private market investments. 

How could PruFund contribute to a retirement portfolio?

With more than £73 billion in assets under management (as at June 30, 2026), PruFund combines:

  • Active multi-asset management, drawing on long-term views of markets and economic conditions.
  • Broad diversification, both across and within asset classes.
  • Access to private markets and real assets, providing investment exposures that can be difficult for individual investors to access.
  • An established smoothing process, designed to reduce the impact of short-term market movements on the investment journey.
     

This positions PruFund as more than a standalone smoothed investment. Its active management, investment breadth and different return drivers can allow it to complement traditional multi-asset strategies within an advised portfolio.

For clients moving from accumulation into income withdrawal, PruFund may help:

  • Manage volatility and sequencing risk by reducing the need to sell units following sharp market falls.
  • Support investor composure by helping clients remain invested during periods of uncertainty.
  • Increase portfolio diversification through broad asset exposure, including private markets and real assets.
     

For clients who value emotional reassurance alongside financial outcomes, PruFund can therefore support spending confidence while offering something different from a conventional multi-asset portfolio.

There is no single retirement income strategy that works for every client. However, many advisers build retirement plans around three core principles: securing essential expenditure, maintaining flexibility for discretionary spending, and maintaining a long-term investment strategy capable of supporting future income needs.

How can different retirement income needs be structured?

A saver-to-spender plan does not need to rely on a single product or source of income. One approach is to separate expenditure according to its purpose and the level of certainty required.

Spending type

Typical needs

What clients may value most

Essential expenditure

Household bills, food, housing costs, regular commitments

Predictability and income certainty

Discretionary expenditure

Holidays, hobbies, family support, major purchases

Flexibility and growth potential

Future expenditure

Later-life healthcare and care costs

Long-term planning and adaptability

Separating essential and discretionary spending can also reduce the psychological burden of drawing from one large pension pot. 

Clients can see which income is predictable, which assets remain invested and what the remaining wealth is intended to achieve.

The value of any investment can go down as well as up so your client might not get back the amount they put in.  

How could the Prudential Guaranteed Income Plan support retirement income planning?

For clients seeking predictable income without committing to a lifetime annuity, the Prudential Guaranteed Income Plan offers a flexible, time-bound solution backed by the Prudential With-Profits Fund.

Key features include:

  • guaranteed income for a term of five to 15 years;
  • a minimum investment of £10,000;
  • options for an income, a guaranteed lump sum at the end of the term, or a combination of both; and
  • the ability to form part of a broader retirement strategy alongside PruFund or other assets.
     

The plan may be relevant for clients who want predictable income during the early years of retirement. By supporting essential expenditure through dependable income, advisers can help clients create greater clarity and confidence around retirement spending decisions.

Used alongside invested assets such as PruFund, the Prudential Guaranteed Income Plan can form part of a broader retirement income strategy, providing guaranteed income for a defined period while other assets remain invested for longer-term needs.

The value of your investment can go down as well as up, so you might not get back the amount you put in.

Five ways to strengthen saver-to-spender conversations

Advisers will already be familiar with the technical elements of decumulation planning. The behavioural opportunity is to understand what may prevent a financially sustainable plan from becoming one that a client is comfortable putting into practice.

1. Identify spending hesitation

Explore whether the client’s proposed spending reflects the financial plan or an ingrained reluctance to use capital.

Questions about what money represents, what the client fears losing and what a successful retirement looks like can reveal issues that cashflow projections alone may not identify.
 

2. Separate essential and discretionary spending

Distinguishing between core expenditure and more flexible ambitions can make an income plan easier to understand.

Rather than asking whether a client is comfortable “spending the pension”, the conversation can focus on how particular assets could fund different priorities.
 

3. Use retirement cashflow modelling as a coaching tool

Cashflow modelling can illustrate whether spending may be affordable, but its behavioural value can be equally important.

It can also help answer one of the most common client questions: “How much can I spend in retirement?”

Different scenarios can help clients see the potential effects of spending more, gifting during their lifetime, experiencing market falls, facing inflation or meeting future care costs.
 

4. Revisit the relationship between spending and legacy

The proposed IHT treatment of pensions may change the balance between using pension assets and preserving them.

Advisers can help clients articulate what they want to enjoy, what they wish to retain as a financial buffer and what they intend to leave to others.
 

5. Review confidence as well as capacity

Retirement plans may need to change as markets, health, family circumstances and personal priorities evolve.

Alongside reviewing a client’s financial capacity for loss, it may be valuable to revisit their emotional comfort with spending and whether the income structure continues to support good decisions.

Retirement is a mindset, not just a milestone

Helping clients move from saving to spending is not only a technical exercise. It requires an understanding of the habits, fears and aspirations that shape how clients use their money.

A well-structured retirement strategy can bring together behavioural coaching, retirement cashflow modelling, tax and estate planning, retirement income planning and longer-term investment management.

Solutions such as PruFund and the Prudential Guaranteed Income Plan can form part of that wider framework. PruFund can allow clients to stay invested in growth assets via a diversified, actively managed investment exposure and a smoother investment journey, while the Prudential Guaranteed Income Plan can provide certainty for a defined period.

Together or separately, their role is not to determine what a client should spend. They can give advisers additional ways to structure retirement income around a client’s need for security, flexibility and confidence.

Because retirement is not simply about having enough money. It is about spending well and enjoying retirement, knowing how to use wealth purposefully and having the confidence to do so.

To explore how we can support your clients’ retirement goals, request a call back.
 

*M&G Investor Compass methodology: We surveyed 500 men and women from across the UK, aged 18 and over, who actively keep track of their investments, representing both advised and non-advised investors. They are grouped into three categories: advised investors with more than £100,000; non-advised investors with more than £100,000 (described as ‘affluent’); and non-advised investors with less than £100,000 invested (described as ‘non-affluent’). Censuswide carried out the research between 6 and 12 February 2026. In addition, we surveyed 150 UK-based financial advisers. Research in Finance carried out this survey between 17 and 20 February 2026.

**Women’s wealth research methodology: We surveyed 1,000 men and women aged 26 and over. Respondents had £150,000 or more in investable assets or expected an inheritance of £300,000 or more. The survey was carried out by Censuswide between 31 January and 11 February 2025.

Author

Josi Mathar picture
Josi Mathar

Content Marketing, M&G Content & Insights team

 

Josi works across content strategy and thought leadership, using audience and behavioural insight to make complex financial topics clearer and engaging.

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