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Watch our video to learn how PruFund works
Smoothing is applied across the PruFund range
- PruFund gives you access to a wide range of investments, so all of your eggs aren't in one basket.
- Investment costs are charged but spread over all investors.
- PruFund uses an established smoothing process, its aim is to smooth the short-term ups and downs of markets. In certain circumstances smoothing may be suspended to protect those in the With-Profits Fund. And in highly unusual circumstances, we will use a Unit Price Reset to ensure continued fairness to our customers.
- A choice of funds designed to suit different attitudes to risk and reward.
- Managed by our experts.
- Over £63bn currently invested*.
- Available on a range of pensions, drawdowns, investments and ISAs.
*as at 30th June 2024
How can I invest in PruFund?
PruFund funds are available on a range of pensions, drawdowns, investments, ISA’s and on the M&G Wealth Platform. If you are interested in learning more about PruFunds and how you can invest, please speak to your financial adviser. If you don't have a financial adviser and want to speak to one, you can find an adviser on our website.
© Prudential 2026
"Prudential" is a trading name of Prudential Distribution Limited. Prudential Distribution Limited is registered in Scotland. Registered Office at 5 Central Way, Kildean Business Park, Stirling, FK8 1FT. Registered number SC212640. Authorised and regulated by the Financial Conduct Authority. Prudential Distribution Limited is part of the same corporate group as the Prudential Assurance Company Limited. The Prudential Assurance Company Limited and Prudential Distribution Limited are direct/indirect subsidiaries of M&G plc which is a holding company registered in England and Wales with registered number 11444019 and registered office at 10 Fenchurch Avenue, London EC3M 5AG, some of whose subsidiaries are authorised and regulated, as applicable, by the Prudential Regulation Authority and the Financial Conduct Authority. These companies are not affiliated in any manner with Prudential Financial, Inc, a company whose principal place of business is in the United States of America or Prudential plc, an international group incorporated in the United Kingdom.