The PruFund range of funds aim to grow your client's money over the medium to long term (5 to 10 years or more), while protecting them from some of the extreme short term ups and downs of direct stockmarket investments by using an established smoothing process.
PruFund funds are invested in the Prudential With-Profits Fund, which is one of the largest and financially strongest with-profits funds in the UK. There are differences across the range of PruFund funds in their objectives and mix of assets, and how PruFund delivers returns to investors when compared to other With-Profits business, which means the returns received by investors will vary by fund choice.
PruFund funds are multi-asset funds. Each of the individual PruFunds invest in a spread of different types of asset classes. The four main asset classes are Equities, Commercial Property, Bonds (Corporate and Government) and Cash. By spreading the investment across these asset classes, the rises and falls (or volatility) associated with investing in a single asset class can be reduced.
Please remember that the value of investments can go down as well as up, your client may not get back what they have paid in.